by Claire Etchell | 19th May 2024 | Blog, London
I’m pretty excited to say that Chelsea in Bloom has officially started as I spotted my first floral display yesterday at London’s Egerton Hotel. Every year the surrounding areas of Chelsea and Belgravia dress up their shops, cafes, and bars with floral themes to...
by Claire Etchell | 1st April 2024 | Blog, London
The classic Afternoon Tea is a British institution. This food extravaganza is a special event, one to get dressed up for and indulge in. Think Pride and Prejudice meets Bridgerton vibes, the style is very formal, fancy and ornate. Here’s my guide to the best Afternoon...
by Claire Etchell | 28th February 2024 | Blog, London, Spring, Summer
Hi I’m Claire and my specialist subject is FLOWERS. From blossom to magnolia, from rose gardens to floral filled cafes, I’ve got all the best places in London. London’s got some seriously Insta-worthy spots when it comes to blooms. Whether you’re a flower...
by Claire Etchell | 4th January 2024 | Blog, London
Hello lovers! It is 2024 and time to gather together all of London’s most romantic displays for your photos and videos. Here are the most Instagrammable Valentine’s Displays from 2023 so you know what to expect. Valentine’s Day is a much needed burst...
by Claire Etchell | 19th November 2023 | Blog, Christmas, Feature, London
It’s timeee! Mariah Carey is completely defrosted and belting out All I Want For Christmas – hurrah! London is one of my favourite places on earth for Christmas decorations. We have OTT displays, twinkling street lights, modern flashy trees, traditional...
by Claire Etchell | 25th October 2023 | Blog, Feature, Halloween, London
Whoop it is almost Halloween! Halloween in London is so special. Every year the most spectacular houses and beautiful shops are decorated with skeletons, ghosts, spiders and witches for this super spooky season. From Kensington to Chelsea houses to restaurants and...
by Claire Etchell | 22nd September 2023 | Blog, London
I’ve lived in London for over ten years and it has taken time to get to know this incredible city. There’s historic buildings, pretty palaces, beautiful neighbourhoods and iconic streets which make up this diverse city. In the age of social media, capturing...
by Claire Etchell | 12th July 2023 | Blog, Feature, London, Summer
If I’d have realised how easy it was to get to Mayfield Lavender Fields, I probably would have moved in! It’s an easy journey from London with parking on site, costs £5 entry and has a red phone box in the middle of beautiful lavender! Welcome to heaven, honestly the...
by Claire Etchell | 12th June 2023 | Blog, Feature, London
Hello and welcome to the most Instagrammable cafes and restaurants in London. I’ve included Insta hot spots from all-pink favourites to more hidden gems for a luxury look. I’ve travelled from Notting Hill to Richmond to find the best London has to offer...
by Claire Etchell | 30th May 2023 | Blog, London
I blame Sex and The City for my tulle skirt obsession – I would like a whole wardrobe of them! A grown up tutu looked so iconic on Carrie Bradshaw in those opening credits of the very fabulous TV series. And even in the follow up movies and the ‘And Just...
by Claire Etchell | 23rd May 2023 | Feature, London
Welcome to Belgravia in Bloom 2023, which runs alongside the Chelsea Flower Show each year and is a hop, skip and a jump away from Chelsea in Bloom 2023 which is around the corner. Running through the are from Elizabeth Street, Motcomb Street, Halkin Street and...
by Claire Etchell | 22nd May 2023 | Blog, Feature, London
Chelsea in Bloom is spectacular every year and I love rounding up the best displays for Instagram. There’s beautiful and fragrant real blooms as well as realistic fake flowers which make spectacular displays. This year, for Chelsea in Bloom 2023, the theme is...
by Claire Etchell | 7th February 2023 | Blog, Feature, London, Valentine's Day
Valentine’s Day in London is always a heart shaped, flower filled affair with red roses and pink petals across the capital. I love (like LOVE) when shops, florists, cafes and restaurants in London go the extra mile to make their windows extra instagrammable. Here’s a...
by Claire Etchell | 16th November 2022 | Blog, Christmas, Feature, London
London comes alive at Christmas! The festive season is our speciality making it the most instagrammable place at Christmas. You’ll have seen the beautiful decorations from previous years but THIS is what you can expect for Christmas in London for 2022....
by Claire Etchell | 5th September 2022 | Blog, Feature, London
The brand new Jimmy Choo cafe has opened their hot pink and gold doors in Harrods. It really is first class up in the sky, well in Harrods 5th floor shoe heaven anyway. This is a three month pop up so get your skates on if you want to visit. 💕 First up, it’s super...
by Claire Etchell | 20th May 2022 | Blog, London
Every year Chelsea in Bloom gets better and better with more elaborate floral creations to celebrate the RHS Chelsea Flower Show. This year has been an absolute cracker with their British Icons theme. Here are my favourite shop displays for Chelsea in Bloom 2022:...
by Claire Etchell | 28th February 2020 | Blog, Feature, London
The Harry Potter Tour at Warner Bros Studio has been on my list since it opened. I loved reading the books soooo much and not only did I write a lengthy feature called ‘Marketing and Magic’ in my University newspaper, but I also wrote my English dissertation on Harry...
by Claire Etchell | 22nd May 2019 | Blog, Feature, London
Every May the highly anticipated Chelsea Flower Show rolls into London and with it, we celebrate Chelsea in Bloom as the shop fronts get a floral makeover for the week from 20 – 25 May. This year the theme is Under the Sea (2018 was the Summer of Love as Meghan...
by Claire Etchell | 28th January 2019 | Blog, Feature, London, Valentine's Day
Valentine’s Day is more than a day of love, it is a money making, heart shaped, pink hued business. Apparently more than 22 million Brits – like practically all of us – spending an estimated £1 billion in 2018 on the 14th February. With that in mind,...
by Claire Etchell | 8th December 2018 | Blog, Christmas, Feature, London
Tis the season to be jolly! Welcome to Christmas my friends. If you are new to marketing, it is time to burst your Christmas bubble…(and not just that Santa is fictional)…because in marketing the festive season lasts all yearrrrr round. Yep, by the time it arrives,...