by Claire Etchell | 22nd September 2023 | Blog, London
I’ve lived in London for over ten years and it has taken time to get to know this incredible city. There’s historic buildings, pretty palaces, beautiful neighbourhoods and iconic streets which make up this diverse city. In the age of social media, capturing...
by Claire Etchell | 19th September 2023 | Blog, Feature
I have always loved the idea of an aesthetically pleasing, Instagrammable rainbow bookshelf, but I was always overwhelmed by the idea of it. I was worried it would take too long, not look good enough, not have enough books, so I was TOO scared to try it. However, I...
by Claire Etchell | 16th August 2023 | Blog, Feature
Today I’m diving into the art of writing a captivating press release. Whether you’re a small business owner, starting out as a PR professional I’ve got you covered. I have been writing press releases for almost 20 years and back in the day we used to fax them OR...
by Claire Etchell | 12th July 2023 | Blog, Feature, London, Summer
If I’d have realised how easy it was to get to Mayfield Lavender Fields, I probably would have moved in! It’s an easy journey from London with parking on site, costs £5 entry and has a red phone box in the middle of beautiful lavender! Welcome to heaven, honestly the...
by Claire Etchell | 9th July 2023 | Blog, Feature
Pink IS so hot right now thanks to Margot Robbie and the new Barbie movie. In classic Barbie fashion, she has a full wardrobe full of high octane looks with pastel pink, hot pink and shall we say, Barbie pink leading the way. I’ve always been a fan of pink in fashion....
by Claire Etchell | 18th June 2023 | Blog
I am ready to admit that I am a Valentino-a-holic – you can see this from my About Me page where it is ALL about Valentino shoes!. Ever since I saw the classic and very beautiful heeled caged pumps in black with those iconic flashy studs, I knew I had to have...
by Claire Etchell | 12th June 2023 | Blog, Feature, London
Hello and welcome to the most Instagrammable cafes and restaurants in London. I’ve included Insta hot spots from all-pink favourites to more hidden gems for a luxury look. I’ve travelled from Notting Hill to Richmond to find the best London has to offer...
by Claire Etchell | 30th May 2023 | Blog, London
I blame Sex and The City for my tulle skirt obsession – I would like a whole wardrobe of them! A grown up tutu looked so iconic on Carrie Bradshaw in those opening credits of the very fabulous TV series. And even in the follow up movies and the ‘And Just...
by Claire Etchell | 22nd May 2023 | Blog, Feature, London
Chelsea in Bloom is spectacular every year and I love rounding up the best displays for Instagram. There’s beautiful and fragrant real blooms as well as realistic fake flowers which make spectacular displays. This year, for Chelsea in Bloom 2023, the theme is...
by Claire Etchell | 7th February 2023 | Blog, Feature, London, Valentine's Day
Valentine’s Day in London is always a heart shaped, flower filled affair with red roses and pink petals across the capital. I love (like LOVE) when shops, florists, cafes and restaurants in London go the extra mile to make their windows extra instagrammable. Here’s a...
by Claire Etchell | 14th December 2022 | Blog, Feature
I’m so excited to share my newest (and most ambitious yet!) FREE guide with you. If you’re a business, this guide will help you grow your following and brand on Instagram. My 12 Step plan will have you Instagramming like a pro in no time. This guide will...
by Claire Etchell | 16th November 2022 | Blog, Christmas, Feature, London
London comes alive at Christmas! The festive season is our speciality making it the most instagrammable place at Christmas. You’ll have seen the beautiful decorations from previous years but THIS is what you can expect for Christmas in London for 2022....
by Claire Etchell | 13th September 2022 | Blog, Instagram Reels Guide
I can hear you asking: do you have to use Instagram Reels in your marketing strategy? Why did Instagram launch Reels when they already have videos and Stories? Well, the answer can be found in the runaway success of TikTok (which was ranked as the most popular website...
by Claire Etchell | 13th September 2022 | Blog, Feature
The death of Queen Elizabeth II has been a shock. She’s the only reigning monarch most of us have ever known. She represented a constant, stability in times of turmoil, a steady hand. Now the TV coverage is 24/7, it can be an overwhelming experience. I’ve...
by Claire Etchell | 5th September 2022 | Blog, Feature, London
The brand new Jimmy Choo cafe has opened their hot pink and gold doors in Harrods. It really is first class up in the sky, well in Harrods 5th floor shoe heaven anyway. This is a three month pop up so get your skates on if you want to visit. 💕 First up, it’s super...
by Claire Etchell | 17th August 2022 | Blog, Instagram Reels Guide
Don’t know where to start with Instagram Reels? Don’t worry, you’re in the right place. I promise that it’s not as complicated (or overwhelming!) as you think. Just keep reading to understand what Reels are and why you need to be making them. If you want a more...
by Claire Etchell | 9th August 2022 | Blog, Instagram Reels Guide
If you’ve jumped in and started mastering Instagram Reels, congratulations! Getting started is definitely the hardest part. Now you might be wondering how to take your Reels to the next level. I’ve got some great tips on really mastering Reels and becoming an expert...
by Claire Etchell | 20th May 2022 | Blog, London
Every year Chelsea in Bloom gets better and better with more elaborate floral creations to celebrate the RHS Chelsea Flower Show. This year has been an absolute cracker with their British Icons theme. Here are my favourite shop displays for Chelsea in Bloom 2022:...
by Claire Etchell | 21st February 2022 | Blog, Feature, Travel
Ever thought about hiring a pro to take shots on abroad? I took a leap of faith and decided to max out my business trip to Dubai last November by hiring a photographer for an hour. Why did I bother hiring a photographer for my Business Trip / Vacation? Last year I...
by Claire Etchell | 3rd February 2022 | Blog, Feature
The 6th February 2022 kicks off the celebrations for The Platinum Jubilee of Elizabeth II! But this is just the start of a fun-filled Royal year! Expect Union Jack flags across the country and heaps of celebrations! Queen Elizabeth II is a record breaking monarch and...