by Claire Etchell | 19th July 2015 | Blog, Interview
Rachel Hardy was born to be in PR; she’s super hardworking, passionate, supreme networker and she has (quite importantly) got the type of honesty and integrity that has made her respected by her colleagues, peers, celebrities and journalists alike. She is THE Head of...
by Claire Etchell | 23rd May 2015 | Blog, Naked Review
“I have a piano, and I have my own farm and I have no need for a husband.” Carey Mulligan as Bathsheba Everdene I haven’t read Far From The Madding Crowd by Thomas Hardy, but now I really want to. The recent film starring Carey Mulligan as Bathsheba Everdene isn’t the...
by Claire Etchell | 15th March 2015 | Blog, Naked Feature, Naked Review
We talk A LOT these days about retail, and how the high street is declining and businesses are having to adapt to stay relevant to their customer in the increasing convenience of online shopping. So it is somewhat heartening to find a business which is thriving in an...
by Claire Etchell | 8th March 2015 | Blog, Feature
If you’re looking for your next career step in fashion or are just starting out on your journey, then you can certainly take some well seasoned advice from the self confessed ‘grandmother of blogging’ Emily Johnston Fashion Foie Gras (she started...
by Claire Etchell | 14th January 2015 | Blog, Feature, Valentine's Day
Cashing in on love seems cynical no? Taking advantage and marketing love, the purist of emotions which (in theory) shouldn’t be commercialised. But alas as the marketing cycle goes on, the second the Christmas cards have been heaved off the shelves, up shoot...
by Claire Etchell | 2nd January 2015 | Blog, Naked Review
The Stephen Hawking biopic The Theory of Everything has been tipped for Oscar glory. And why not? It’s a captivating journey through the life of Stephen Hawking which has thus far been challenging, rewarding and unbelievably difficult in places. It’s...
by Claire Etchell | 26th December 2014 | Blog, Naked Truth
In the future what do you think job interviews will look like? Will we be scoring job interviews based on our brand image? Our outfits? Or even our social media profile? Will you even have interviews? Given that in this day and age we’re more concerned with...
by Claire Etchell | 9th December 2014 | Blog, Feature
I love reading Popbitch. The weekly fix of celeb related gossip is enough to keep me sane. Last week it contained a little snippet about Vlogging sensation Zoella. The rising star had climbed further than the majority of her blogging peers to publish a book (I mean...
by Claire Etchell | 20th August 2014 | Blog, News Flash
Want to see all the celebrities who have poured a bucket of ice cold water over their heads? Hell yeah! Want to see super, super A-listers doing it and then nominating even bigger stars to do it? Yes! Welcome to the Ice Bucket Challenge where The Hunger Games meets...
by Claire Etchell | 10th August 2014 | Blog
Ok, so you’re hoping to land here and copy and paste a CV right? Sadly, it is not as easy as that, but thankfully there is plenty of advice out there on how to write a CV. So here are my top tips to help you when writing your Curriculum Vitae for job in PR...
by Claire Etchell | 6th August 2014 | Blog, Exposed
This week I’ve been thinking about Controversial Men in History, but now I’m consider those modern bad boys who are hitting the headlines. Starting off with singer extraordinaire Justin Bieber. USP – Loyal Fanbase | Carefree Attitude | Believer |...
by Claire Etchell | 4th August 2014 | Blog, Exposed
After looking at some of the most Controversial Women in History, it’s time to confront our modern day game-changers. This week I give you, Kate Moss. Rock Chick | Contradiction | Resilient | Super Model Famous Quotes: ‘Nothing tastes as good as skinny...
by Claire Etchell | 28th July 2014 | Blog
The History of Controversial Women is always compelling from Eve in the Garden of Eden to Queen Cleopatra of Egypt. This week I’ve added Lady Gaga to my roster of controversial modern celebrity bad girls so let’s explore her USP’s and the brand she...
by Claire Etchell | 9th July 2014 | Blog, News Flash
The real winner of the #WorldCup2014 has been Twitter, and it isn’t even over yet. Last night in the semi-final, Germany’s (#GER) cataclysmic game against host nation Brazil (#BRA) which ended in an unprecedented 7-1 score line caused a record number of...
by Claire Etchell | 15th June 2014 | Blog
David Beckham is a 21st century god. He embodies the modern man; he’s sporty, handsome, and a family man who’s ability to be down to earth but still inspire, lead and teach has led to an OBE and is loved by women and men alike (women want to be with him...
by Claire Etchell | 26th May 2014 | Blog, Feature
Andy Warhol famously said; ‘In the future, everyone will be world-famous for 15 minutes.’ Looking at where our society is heading, it may end up that it is really true, from the explosion of reality TV to the growth of social media, fame and notoriety are closer than...
by Claire Etchell | 5th May 2014 | Blog, Feature
I’ve been watching with interest the number of journalists flitting over to the world of retail. At first I presumed that perhaps the demise of print media was fueling the change. It doesn’t take a genius to spot that news, which was once perfect fodder for the daily,...
by Claire Etchell | 6th April 2014 | Blog, Feature
Peaches Geldof’s death is extremely sad. Bob Gelfof’s words are so poignant and non-celebrity, it is uncomfortable reading, which feels as if you are encroaching on his grief. “Writing ‘was’ destroys me afresh. What a beautiful child. How...
