Love Letter
I’m a tulle wearing, Valentino Rockstud loving Londoner & my blog aims to bring you all the Instagrammable corners in the city. My specialist subjects are flowers & seasonal content! So expect plenty of Halloween and Christmas deep dives!
A London Autumn Walk: From Marylebone to Hampstead
Hello friends, it’s Claire your girly London guide and today we’re taking one of my favourite long walks in the city: from Marylebone to Hampstead. Think golden leaves, elegant streets, cosy cafes, and those perfect “London in autumn” moments that make you fall in love with the city all over...
Inside Bridgerton’s Castle Howard
Welcome to Castle Howard, a real-life Regency dreamscape tucked deep in the Yorkshire countryside. Today, I’m swapping city streets for stately ones and taking you behind the scenes of one of Britain’s most beautiful filming locations. If the name sounds familiar, it’s because Castle Howard has...
Autumn in London: The Prettiest Places to See the Season 🍁
Autumn in London is one of my favourite times of year. The city feels like a film set with golden leaves falling in royal parks, flower shops swapping pastel blooms for jewel tones, and cafés dressed up with pumpkins. Every corner feels Instagrammable. This blog is my growing love letter to autumn...
Harry Potter London Walking Tour 2025 ✨
A magical, Instagrammable journey through the wizarding world Hello witches, wizards, and muggles! Wands at the ready because today I’m taking you on a full Harry Potter walking tour across London. This self-guided day out will whisk you from King’s Cross and St Pancras to Leadenhall Market,...
London Transport Museum: Guide, Tickets & Tips | Covent Garden
Visiting the London Transport Museum in Covent Garden If you’re looking for a fun, photogenic, and very London day out, the London Transport Museum in Covent Garden is the perfect stop. From red buses to retro tube carriages, it’s full of history, nostalgia, and plenty of Instagram moments. Book...
A Canal Walk Through Maida Vale & Little Venice: Brunch & Boats
Maida Vale and Little Venice will forever have a piece of my heart. I lived here for over five years, and while I now explore every inch of London, there’s something extra special about returning to this calm, corner of the city. This video was a joy to make because I got to relive all my old...
A Night at the Ballet: The Royal Opera House in London
There are few nights in London as dreamy as a trip to the ballet at the Royal Opera House and this one was straight out of a Carrie Bradshaw fantasy. It was giving Sex and the City but minus Alexander Petrovsky! ✨ Grab your heels (but make sure they're chunky—those Covent Garden cobbles are no...
Day Trip from London to the Mayfield Secret Lavender Garden
Mayfield Lavender Farm is one of the UK’s most Instagrammable summer hotspots and this year, there’s something new blooming. I’ve visited the iconic Mayfield Lavender Fam before (click here), but this time I was buzzing (like the bees!) to explore their brand-new Secret Lavender Garden, tucked...
Your Guide to Wimbledon Tennis & Village Life
Wimbledon is one of the most iconic tennis tournaments in the world — but it’s also so much more than just a two-week sporting event. Whether you're a tennis fanatic or simply looking for a quintessential British day out, this guide will show you how to soak up the best of Wimbledon, including how...
A Luxury Mayfair Walking Tour: London’s Poshest Streets
Mayfair is one of the most elegant and exclusive corners of London. A place of poshy posh cars, hidden gardens, world-class designer boutiques and historic charm. In this blog post, I’m taking you on the exact walking route I filmed for YouTube (watch the video below), so you can retrace the steps...
I Posted 18 YouTube Videos in 3 Months – Here’s What Happened
If you’ve followed me for a while, you’ll know I’m a proud Instagram girly at heart. I just adore creating 'that perfect photo.' But in the last year, I’ve shifted my strategy from Instagram-first to content-first. It’s been a little bit chaotic, a lot of learning, and actually… kind of...
Inside Tower Bridge: Glass Walkway Views, Tips & What to Expect
After living in London for 15 years, I finally did it. I went inside Tower Bridge. Not just walked over it (a million times), but actually paid for the full experience: the glass walkway, panoramic views, the original engine rooms — the lot. If you’re a Londoner who’s never done it or a visitor...
Paris Girls Trip: Where We Ate, Shopped & Wandered
Is there anything more iconic than a springtime escape to Paris? I just got back from a four-day trip with my mum (12–15 May 2025), and this was one for the books. Think: fluffy omelettes, rooftop views, photo fails, perfect pastries, and the occasional pot of pudding (or, as we called it... well,...
A Sunny London Walk: Belgravia to Battersea via Chelsea 💐
Looking for the prettiest walking route in London for a sunshine day? Join me on a spring stroll through some of the capital’s most photogenic spots — from elegant Belgravia, pastel-perfect Chelsea, and over the iconic Albert Bridge to finish in leafy Battersea Park. This walk takes around 3.5 to...
London’s Free Flower Festival – Chelsea & Belgravia in Bloom 2025
If you know me, you'll know I've got about 25 alarms set for the start of the RHS Chelsea Flower Show. That is because it also signals the start of Chelsea in Bloom and Belgravia in Bloom. As a London girl, I've been going to this free flower festival put on by the locals in the area for years. So...
I Posted the Same Social Media Content on Every Platform for 3 Months
🧪 The Content Experiment: What Happens When You Post the Same Content on Every Social Media Platform? Let’s be honest: Instagram has always been my first love. But after getting blocked from posting on Instagram despite PAYING monthly for the blue tick. I started asking myself: What would happen...
Isabella Plantation Richmond Park: Best Time to Visit, Flowers in Bloom & Photography Tips
Welcome to one of London's most magical hidden gems: Isabella Plantation in Richmond Park. It is one of the Royal Parks and it is completely free to visit - lucky us! Just a little further out of London, near Hampton Court, Richmond Park is a huge sprawling green space famous for its roaming deer...
Wisteria Hysteria – Most Instagrammable Places in London
Welcome to Spring in London, a time for wisteria hysteria! The stunning lilac-coloured flower frames iconic London homes. As I’ve lived in Kensington, that is where a lot of my recommendations are – but I think it’s safe to say, it’s one of the best areas for Instagrammable wisteria. Spring in...
When to Post on Social Media over Easter
Do I have an obsession with seasonal content? 100% yes. Ever since Miley Cyrus’s Easter-themed Vogue shoot in 2018 (niche, I know), I’ve been completely sold on creating beautifully themed content for the holidays. If you’re a fellow content creator, brand, or small business getting ready for...
The Big Easter Egg Hunt in London – Best Routes, Tips & Displays
If you’re in London over Easter this April, make sure you look for the Big Egg Hunt in London. Over 100 eggs have been created by artists and designers and spread all over the capital from Tower Bridge to Covent Garden and Battersea Power Station. It’s a bit like Pokémon Go but for Easter Eggs -...
Best London Cherry Blossom Spots: Where & When to See the Blooms
We’re so lucky in London to be blessed with so many perfectly pink and white blossom trees in parks and streets throughout the city in spring. In this blog I’m going through my camera roll to share with you the locations plus the dates I took the pictures so you can plan your visit to these...
Magnolia in London: The Most Instagrammable Locations
Magnolia in London is peak pretty. The perfect pink blooms signal the start of spring set against rows of historic white stucco fronted houses. But London is a big place, where should you go to see the best magnolia? 🌷 When Does Magnolia Bloom in London? Magnolia trees start blooming in early to...
Bridget Jones’s Diary Filming Locations in London with Pictures
This is Bridget Jones for Sit Up Britain, reporting live from London! Big pants ON—let’s take a tour of all the iconic Bridget Jones's Diary filming locations in London. With more than two decades between the first film (2001) and the highly anticipated Bridget Jones: Mad About the Boy (2025),...
Leaving My London Flat – The End of an Era
Saying Goodbye to My London Flat - Leaving a Home You Love Finding a flat in London is like an Olympic sport. I remember the first time I went house hunting in 2010 (hi Zoe and Ellen!). We would arrive in London from Leeds on a Friday and spend rain-soaked weekends wearing Ugg boots, trailing...
Winter Lights Festival Canary Wharf 2025: Free Event, Top Instagram Spots & Tips
How about an evening with bright lights in the big city? Brightening up your winter evenings this January is the Winter Lights Festival at Canary Wharf—a place where the fast-paced cityscape meets the transformative world of art and light. Whether you’re a Londoner or a first-time visitor, here’s...
Louis Vuitton x Murakami London Pop-Up – Cafe & Boutique
Ok lovely friends, the Louis Vuitton x Murakami London pop-up store is here to brighten up those January Blues! Located at 39 Brewer Street in Soho, this two-floor extravaganza features a boutique space downstairs and a charming cafe upstairs. It’s super convenient to reach, with Oxford Circus and...
Valentine’s Day in London for 2025 – Instagrammable Places and Decorations
If you know me, you'll know I'm a Valentine's Baby! And I'm a London girl, so it is my duty to bring the best Instagrammable places and decorations for 2025. Here's a few of my favourite spots for Valentine's Day this year. Valentine's Day London Walking Tour Over on YouTube I filmed this as a...
Editable 2025 Social Media Calendar for Content Planning
Plan your 2025 content like a pro! This editable and printable Canva calendar is the perfect tool for social media creators, bloggers, and marketers. Packed with key holidays, awareness days, movie releases, and monthly content ideas, it will save you time, inspire fresh ideas, and help you stay...
Winter Wonderland in Hyde Park London: Instagrammable Christmas Places
If you’re planning a visit to Hyde Park’s Winter Wonderland in London this year, you’re in for a real treat! Whether it’s your first time or your 10th, this magical Christmas fair always delivers. It’s bigger, brighter, and busier every year, and 2025 promises to be no exception. I’ve rounded up...
Exploring Kensington Palace Gardens: A Londoner’s Guide
Kensington Palace Gardens is one of those spots in London that always feels like a breath of fresh air. Tucked away from the city buzz, it’s the perfect mix of regal charm and natural beauty. If you’ve never been, you’re in for a treat! This is a walking tour around my favourite garden in London....
Instagrammable Places for Christmas in London 2024
Hello London lovers! The festive season is here once again! We all know it officially starts on 1 November when Mariah Carey transitions from her Halloween outfit to her iconic Christmas look, signalling...IT'S TIMEEEE! Christmas in London is a magical place and it is also a busy place. I've...
How to Make a Pink Halloween Witches Hat
I am obsessed with Halloween! Every year I seek out the best spooky decorations in London and I love dressing up in scary costumes. It is a brilliant time of year for a proper marketing campaign. Kicking off at the end of September, you can really capitalise on Halloween throughout the whole of...
The September Issue – Autumn Social Media & Content Ideas
Welcome to September friends! This point in the year is often seen as a second New Year where we move into Autumn. In this blog post we’ll look at the value of awareness days and seasonal content plus how to use it in your marketing. What is the Autumn aesthetic for September content? September is...
Taylor Swift Free Exhibition at The V&A London – Swiftie Tips
Swifties are in for a treat this summer! Taylor Swift's The Eras Tour will be returning to Wembley in August - tips here - and now we have a new exhibition to celebrate her music, fashion, instruments and memorabilia. The iconic V&A Museum building in South Kensington is the perfect location...
Taylor Swift Walking Tour London – Camden to Hampstead
Welcome to my Taylor Swift Walking Tour for Camden Market, Primrose Hill & Hampstead Heath. I also have a Taylor Swift Walking Tour for Kensington to Notting Hill you can read here. If you’ve listened to the Lover album, you’ll know that Taylor enjoys walking Camden Market in the afternoon....
Taylor Swift Walking Tour London – Kensington to Notting Hill
Hello fellow Swifties! I have spent the last six months exploring Taylor Swift's relationship with London and gathered all of the information together to create walking tours of the city. She has been visiting London long before she was using the city in her songs. Of course there are several...
Hampstead’s Hidden Gem: Hill Garden & Pergola
Thanks to my friend Kate, I stumbled upon a magical spot in London that I had no idea existed. Kate bought me a book about Hidden London, and while I was skeptical at first—what could there possibly be in London that I don't already know about?!?—I was quickly proven wrong. Just thirty seconds...
London’s Design Museum Barbie Exhibition: Top Photo Spots and Visitor Info
Come with me to the Barbie exhibition in the Design Museum in Kensington. I was so excited to visit this special display celebrating the 65th year of the iconic Barbie brand. Expect an overload of bubblegum pink and a journey through Barbie history! I grew up with Barbie and her many wonderful...
Taylor Swift’s The Black Dog Pub London
As a very dedicated Swiftie, I've spent the last six months exploring the London locations and outfits inspired by Taylor Swift. That's where I came across the famous The Black Dog in Vauxhall which has been named in a song in her 2024 album The Tortured Poets Department. I decided to head down to...
Taylor Swift Tips for The Eras Tour Wembley London: What You Need to Know for August
I had the INCREDIBLE experience of attending Taylor Swift's The Eras Tour in June at Wembley Stadium, London! It was better than my WILDEST DREAMS! If you're planning to catch her show in August, here are tips to ensure you have the best time possible. For reference we were General Admission...
Taylor Swift’s Marketing Strategy – How She Uses Easter Eggs, Community, Momentum and Storytelling
In the last six months I’ve been studying Taylor Swift like I was doing a PHD in The Eras Tour. I’ve always been a fan, particularly Red, 1989, Reputation eras. However when I decided to create content to link in with the Eras Tour arriving in London, I realised her marketing hits an entirely...
Taylor Swift’s London: A Swiftie’s Guide to the City
Hello, Lovers! Taylor Swift is returning to London this month, and I’ve rounded up places she visits and added locations that suit each era for maximum Swiftie impact. From Camden Market to The Black Dog Pub, this guide will help you capture the perfect London snap. I’ve tried to recreate Taylor’s...
Free London Flower Festival – Best displays for Chelsea in Bloom & Belgravia in Bloom 2024
I’m pretty excited to say that Chelsea in Bloom has officially started as I spotted my first floral display yesterday at London’s Egerton Hotel. Every year the surrounding areas of Chelsea and Belgravia dress up their shops, cafes, and bars with floral themes to create the most spectacular buzz....
The Best Afternoon Tea in London – Most Instagrammable Places
The classic Afternoon Tea is a British institution. This food extravaganza is a special event, one to get dressed up for and indulge in. Think Pride and Prejudice meets Bridgerton vibes, the style is very formal, fancy and ornate. Here’s my guide to the best Afternoon Tea in London! Afternoon Tea...
Equipment for Content Creators: Shiny Kit or No Shiny Kit?
In the realm of content creation, the question often arises: do you need all the shiny equipment to produce quality work, or can you get by with what you have at hand? We've delved into the world of DIY photography and video, as well as the benefits of professional assistance for creating stunning...
Instagrammable Places for Flowers in London
Hi I’m Claire and my specialist subject is FLOWERS. From blossom to magnolia, from rose gardens to floral filled cafes, I’ve got all the best places in London. London's got some seriously Insta-worthy spots when it comes to blooms. Whether you're a flower fanatic or just looking for a cute...
How to Create a Rainbow Easter Bookcase for Spring
Spring is just around the corner and so I have been thinking about creative content for spring. Whether that is fashion, interiors or lifestyle, spring is full of blooming flowers, brighter colours and tasty snacks. Easter is a time for renewal, so what better way to celebrate than by transforming...
How to Make a Heart Shaped Rainbow Bookcase for Valentine’s Day
For Valentine’s Day this year I wanted to transform my rainbow bookcase into a heart shaped one. Lovely! I love working with the calendar and creating seasonal content so Valentine's Day is no exception. It is the perfect time to get creative with content, whether that is food, fashion, beauty,...
Valentine’s Day in London – Instagrammable Places
Hello lovers! It is 2024 and time to gather together all of London's most romantic displays for your photos and videos. Here are the most Instagrammable Valentine's Displays from 2023 so you know what to expect. Valentine's Day is a much needed burst of joy in the middle of these bleak winter...
The Best Christmas Films and those So-Bad-They’re-Good Festive Rom Coms
My favourite Christmas films are about being really watchable, half a good storyline, cute cast, funny and re-watchable. Cos let’s face it, we’ll watch them all again next year! Although we all love the feel-good element of them, they are a solid money spinner! For example apparently each year...
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