Welcome to Claire & The City

I’m Claire, your London creator for authentic personal branding and luxe marketing strategies. Also expect an overdose of flowers.

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Hi friends, I’m Claire, a content creator and digital marketing strategist passionate about empowering women to shine in the digital space.

This is place female founders and creatives to find their voice and build a community.

I’m here as your coach to develop your marketing strategy and push through confidence blocks to fly creatively.

Claire x

Values: I believe in honesty, authenticity, and the power of storytelling to elevate personal brands and businesses. I have always been about planting deep roots, about a feminine way of marketing, about building your story for long term success.

This isn’t viral or a quick fix, this is sustainable growth aimed at strong foundations.

Experience: With over 15 years of marketing experience, I’ve transitioned from traditional PR to mastering digital marketing and social media strategies.

About me

Claire & The City Blog

Latest news

As well as a PR queen, I’m also a storyteller, educator and connector. You can read my latest blogs, PR Tips and interviews here.

Leaving My London Flat – The End of an Era

Leaving My London Flat – The End of an Era

13th February 2025 | Blog, London

Saying Goodbye to My London Flat - Leaving a Home You Love Finding a flat in London is like an Olympic sport. I remember the first time I went house hunting in 2010 (hi Zoe...

Winter Lights Festival Canary Wharf 2025: Free Event, Top Instagram Spots & Tips

Winter Lights Festival Canary Wharf 2025: Free Event, Top Instagram Spots & Tips

22nd January 2025 | Blog, London

How about an evening with bright lights in the big city? Brightening up your winter evenings this January is the Winter Lights Festival at Canary Wharf—a place where the...

Louis Vuitton x Murakami London Pop-Up – Cafe & Boutique

Louis Vuitton x Murakami London Pop-Up – Cafe & Boutique

18th January 2025 | Blog, London

Ok lovely friends, the Louis Vuitton x Murakami London pop-up store is here to brighten up those January Blues! Located at 39 Brewer Street in Soho, this two-floor...

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Resources

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My Editable & Printable 2025 Calendar full of awareness dates to help you PLAN.

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Services

Confidence Boost session

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Personal Branding Strategy

Let’s start with a blank space and dive deep into your personal branding journey with a comprehensive 9-hour strategy session.

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Most Read

Catch up with my most popular blogs

London Instagrammable Places

London's most Instagrammable places

Instagrammable Cafes

Instagrammable cafes & restaurants in London

Valentino Rockstud

Review Valentino Rockstud shoes

Rainbow Bookcase

How to make a rainbow bookcase

Carrie Bradshaw Tuille Skirt

Carrie Bradshow Guide to wearing a tuille skirt

Chelsea In Bloom

Best displays for Chelsea In Bloom

London Hot Spots

My London hot spots

Barbie Pink Outfits

Pink outfits inspired by Barbie

Resources

Instagram like a Pro

Read my book on How To Instagram Like a Pro – a 12 Step Plan

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“Claire is such a joy to work with. Not only is she efficient, reliable and hard working but also an incredibly kind person inside and out. Her energy makes working not feel like work at all.”

Roxy Marrone, Eyeam

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“Claire was responsible for helping me get my Instagram channel off the ground - it’s an absolute pleasure to work with her - she’s as professional as she is brilliantly creative and I highly recommend her.”

PETRONELLA RAVENSHEAR, CREATOR OF THE HUMAN BEING DIET

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“Claire’s approach is pragmatic, creative and strategic which always ensures maximum return on investment.”

Jennie Bianco, Head of Marketing, Mountain Warehouse

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“Claire is the dream PR in that she gets to know your product and your demographic and offers opportunities that are relevant to them. A real professional.”

Marianne Jones | Editor, The Telegraph Magazine; Editor-in-cheif, Stella

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“I have worked closely with Claire for ten years now on the overall business vision and bounce a lot of ideas off her which is key for me as a business owner. Claire’s extensive experience across most aspects of the company has always made her much more than just a PR & Marketing Consultant.”

Donna Ida Thornton, CEO, Donna Ida

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“Claire brought the knowledge and expertise to streamline our marketing, translate our luxury brand to a digital platform and embrace digital.”

Robert Walton MBE, President of the Restaurant Association and founder of The Nth Degree Global

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Clients

Past clients include

Abigail James

Writers Salon

Eyeam

Human Being Diet

Organising Lady

Ellie Sateei

Zouk

Pure Persona

Ra Gala Dinner

Ird

Sarah Haran

Langdon Court

Claire & The City on Instagram

iamclaireandthecity

✒️ Content & social media strategist
🗝 Educator, storyteller & connector
🗓️ Download 2025 Calendar Canva Template👇🏻
📍 Kensington, London

💻 Closing the laptop & the door on this chapter

💻 Closing the laptop & the door on this chapter 🫶 Are we ready for 2025 now?

🎥 I’ve got a whole flat tour to edit and load of behind the scenes of packing up - but strangely this was the easiest to edit!

👠 I rewatched the SATC movie of Carrie leaving her apartment for how to set these scenes. And in place of Carrie trying things on for her friends, I thought I’d use the door to the flat instead.

🫶 I always love the montages in sex and the city - the ones of the girls all getting ready for the night out or Carrie writing at her desk as the seasons change.

📷 It was all done with Mr Tripod (my actual tripod not a nickname for my BF 😂). May have been…WOULD have been easier with another human but hey ho.

💕 I LOVE that @nadinemerabi skirt, @zara jacket I picked up in the sale and my @maisonvalentino shoes…I couldn’t leave in anything else hey?

✨ Ps there’s some very favourite pieces in there from my 20s!

#londonfashion #londonlifestyle #londonblogger

Christmas in London part 2! 💋 My camera roll is

Christmas in London part 2! 💋 My camera roll is stacked full of festive memories so I’m sharing my final carousel for this year 🎄 Spot my lovely parents who visited in December ✨

✨ I’ve got so many videos (I haven’t posted…or edited) that I could make a feature length movie 😂😂😂 ah well…there’s always next year right?

MERRY CHRISTMAS ALL 🎄🫶

Thanks @thebakinglondoner for my lovely cover shot 🫶

Ps I love all the festive florists! Xoxo

#christmaslondon #londonchristmas

💋 A little bit (LOT) of Christmas in London! Wi

💋 A little bit (LOT) of Christmas in London! With all the moving, I haven’t managed to share much festive content (what a CRIME!)

🎄 Here are some of my faves from this year. I might need a second carousel for all my extras!

✨ Thanks for taking these snaps of me @kateinldn @luxurycolumnist @thebakinglondoner @xmolliemarshall @fatinahhayat and for the Christmas memories!

#christmasinlondon #londonchristmas

👠 In a change to our scheduled programming, I’m moving out of my beloved Sex and The City flat in Kensington.

💔 I knew this day would come. And it’s been more than a home to me for almost 10 years.

💋 It’s been my haven, my gallery, my studio, my whole life.

🎥 I’d planned all this ‘leaving the flat’ content. But in the end I found it too overwhelming. And then I got sick for the last week I was here - yack!

✨ But luckily for me, back in October I decided to squeeze in a ‘Goodbye to my Flat’ shoot! Yes I’m that girl 😂 and called in @brandyourselfphotography to capture it.

💄 There’s a lot more to come from this shoot, and a stack of behind the scenes too! But for now, I will leave you with my pink Christmas Tree.

💕 I bought the tree in August as my dream festive prop before I knew I was leaving the flat. And now I have to take it to my boyfriends 😂😂😂

Would you believe he suggested it didn’t come with me? I told him I would rather have the tree than him 😂

🇬🇧 I aim to be a forever citizen of Kensington. It has a massive place in my heart. Thank you for the memories 🫶 xoxo

🖤 dress is @zara x @nycballet and shoes @jimmychoo - a gift from my BF to prove he’s not all bad (he just doesn’t understand pink) 😉

Ho ho ho Merry Christmas! * I’ve spent a whole w

Ho ho ho Merry Christmas! * I’ve spent a whole week knocked out with a bad cold so very happy to be BACK and sharing this little present with you! 🎁 Have you had it? Hope not 😷

🎉 Get ready for 2025 with my ultimate content planning calendar – just £5!

It’s packed with key dates, holidays, awareness days, movie releases, and content ideas for every month. 🗓️ Whether you’re a creator, small business owner, or just love being organized, this editable & printable Canva template is your go-to tool. 🙌

✨ Want it? Comment Calendar below, and I’ll send you the link!
✨ Or grab it now – the link’s in my bio!

Let’s make 2025 your most creative year yet! 💡🎯

🎥 thanks so much to the talented team @videobyvictoria x @furssiyah with edits by @_kwiffenedits 🫶

#londonblogger #marketingtipsandtricks #personalbrandingtips

Have you been to Winter Wonderland? ❄️ When it

Have you been to Winter Wonderland? ❄️ When it first opened, I used to walk through it on my way to work. I lived in Maida Vale and worked in Belgravia. On my way home I’d often grab a casual hot chocolate.

🎠 There is NOTHING CASUAL about @hydeparkwinterwonderland anymore hee hee! There’s Ice Kingdom, ice rinks and Santa land. I counted 3 carousels and a giant Bavarian village!

🎿 Here’s a few snaps from my visit - I booked off peak (free tickets) and queued for about 15 mins to get in (security is tight). There are multiple entrances and exits.

❄️ I’ve got a YouTube video that explains more! I have a target of 500 subscribers by Christmas (currently 320 🙃)

Any questions, just shoot!

#winterwonderlandlondon #hydeparkwinterwonderland #hydeparklondon #londonchristmas #christmaslondon

💚🩷 It’s gonna be popular! What do you thin

💚🩷 It’s gonna be popular! What do you think of this Wicked Christmas Afternoon Tea? Any excuse to get my witch hat out!

🍸 Everything was pink and green - from the Christmas decorations to the cocktails! A Good Cocktail with raspberry puree and a Wicked one with kiwi puree.

💨 I loved the dramatic arrival of the afternoon tea with smoke cascading down!

🎭 Despite working in Belgravia for YEARS I didn’t know The Clermont Hotel was practically IN Victoria station! So this was a very happy discovery. Especially with that incredible Christmas tree.

📍 @theclermontlondon which is moments away from @wickeduk

🫖 Thanks so much to @luxurycolumnist for inviting me! You know I adore a Wicked theme!

🩷 My witch hat is from a pattern by @keikolynn 🧙🏻‍♀️

#wicked #wickedmovie #wickedmusical #christmaslondon #londonchristmas #afternoontealondon #christmasafternoontea #wickedafternoontea

🔥 If you know I’ve used The Holiday script as

🔥 If you know I’ve used The Holiday script as the basis for my script…we’re already friends!

🧊 I loved my visit to the rooftop igloos on top of John Lewis on Oxford Circus with @luxurycolumnist and @thebakinglondoner

🎄 It was amazing in the sunshine but I bet it’s even cuter in the evening with cosy Christmas lights!

📍 @1864rooftopbar @johnlewis_oxfordstreet

🤍 coat @anthropologieeu bag and shoes @maisonvalentino

#londonbar #londonbylondoners #londonrooftops #igloobar #londonblogger #christmaslondon #londonchristmas

The 80s called. They want their bar back 👀 Wha

The 80s called. They want their bar back 👀 What do you think? Can you imagine this in your living room?

🎄 What fun! This crazy bar is a pop up in London next to @coventgardenldn. It’s called @miraclepopup and it’s in. @henriettahotel

🎅🏻 We sat at the bar - which in my opinion is where all the festive action is. You need to book although I think there might be occasional space for walk ins!

🍸 Are all Christmas themed. And there’s bar food too!

📍 @miraclepopup Henrietta Street, London

🙏🏻 thanks @thebakinglondoner for the tip off!

#londonchristmas #londonbar #christmaslondon

Who else is searching for Jude Law in a country pu

Who else is searching for Jude Law in a country pub? 🙋🏼‍♀️

🧁 Catching up with my fave @womenwithsparkle in wonderful Henley - my first visit! Featuring @henley_delicatessen and @hartstreettavern

☀️ Also featuring the sun, which has definitely lifted my mood by like a million percent!!!

🚂 I took the Elizabeth Line from Paddington and changed at Twyford. It’s so cute I can’t believe I’ve not been before!

Ps doing my outfit check on the train makes me laugh every time 😂 the concentration to stay upright!

Happy Wednesday!

#londondaytrip #henley #henleyonthames #visitengland

💚🩷 who’s excited for Wicked? Did you know

💚🩷 who’s excited for Wicked? Did you know there’s a Wicked Christmas Tree at St Pancras?

🏰 Well it’s more like a palace than a tree but I like it!

🧙🏻‍♀️ it’s free to visit and you can stroll past at any time.

🪄 Although I’ll confess I’ve never seen Wicked 😳 maybe time to get my cinema tickets ready?

📍 @stpancrasinternational x @wickedmovie Christmas Tree

🎥 @fatinahhayat

#stpancras #londonlifestyle #wickedmovie #londonchristmas #christmaslondon

🔔 ✨ Awww Christmas is coming in London! From

🔔 ✨ Awww Christmas is coming in London! From next Tuesday (12 November) @coventgardenldn will transform into a picture postcard! Are you ready for it?

🎄I’m very excited! I loved the Instagrammable sleigh - returning this year! And those big shiny bells! I’ve always failed to take a GOOD picture of the Christmas tree though…maybe this year!

Also this audio 🫶 is it time for Christmas films now?

📍 Covent Garden from 12 November

🌹 red dress @andotherstories coat @reiss shoes @jimmychoo

#christmaslondon #londonchristmas #coventgarden #coventgardenmarket #londonlifestyle

✨ November dates! What you looking forward to? C

✨ November dates! What you looking forward to? Coleen in @imacelebrity (if the rumours are true!) ? Or Netflix Christmas movies? Or Christmas lights switch on? I’ve added a little 🎥 icon next to all the festive films! Screenshot, share and save for later 🫶

🗓️ November 2024:
National Novel Writing Month (NaNoWriMo)
Movember
4 Back to School – new term starts
5 Bonfire Night
5 US Presidential Election
6 Stranger Things Day
🎥 6 Netflix Meet Me Next Christmas with Christina Milian
💫 7 Regent Street & St James’s Christmas Lights Switch On
💫 7 Carnaby Lights Switch On
10 Remembrance Sunday
11 Remembrance Day
12 Covent Garden Christmas Lights Switch On
🎥 13 Netflix Movie Hot Frosty with Lacey Chabert
💫 13 Old Spitalfields Market Christmas Lights Switch On
13 – 12 Jan Skate at Somerset House
💫 13 Marylebone Village Christmas Lights Switch On
💫 14 Churchill Arms Christmas Lights Switch On
💫 14 Leadenhall Market Christmas Lights Switch On
15 Full Moon Beaver Moon
15 Children in Need
💫 16 Chelsea Christmas Lights Switch On
17 I’m a Celebrity Get Me Out Of Here starts
19 International Men’s Day
🎥 20 Netflix Movie The Merry Gentlemen with Chad Michael Murray & Britt Robertson
22 Film Gladiator 2
23 Thanksgiving
24 Black Friday
27 Cyber Monday
🧙🏻‍♀️ 27 Wicked Film with Ariana Grande
🎥 27 Netflix Movie Our Little Secret Lindsay Lohan
30 St Andrew’s Day
30 Small Business Saturday

#contentcreatortips #smallbusinessmarketingtips

I asked Chat GPT for a Claire & The City version o

I asked Chat GPT for a Claire & The City version of Mariah’s Christmas transition and this is what it suggested 🫶

It’s time, part 2 🎄 hee hee! Happy festive szn.

Are you ready for Christmas in London? 🎄🎄🎄

#londonchristmas #christmaslondon #mariahszn #itstime

It’s timeeeee. Sorry not sorryyyyy! You knew I w

It’s timeeeee. Sorry not sorryyyyy! You knew I would do it 😂😂😂 Are you ready for Christmas?

Happy Friday! Happy 1st November! Thanks @mariahcarey for this grand tradition - the Witchmas switchover!

Ps I filmed this on 2 October so my pink Christmas tree has been ready for a whole month 😂

#mariahszn #mariahcareychristmas #itstime #christmascountdown

💋 Happy Halloween! I started painting my pink p

💋 Happy Halloween! I started painting my pink pumpkins and making my witches hat on 26 August 👻

🧙🏻‍♀️ I never seem to share all the videos I make during a season but I keep them for the archive for next year 🫶

📷 i hope you like this spooky carousel! I’ve loved being the pink witch! And she may pop back out again to celebrate Wicked landing at the end of November.

⏰ Until next year…. Christmas is loading next - @mariahcarey time from tomorrow! It’s timeeeeee

Thanks for all your support 🩷🫶🩷

#halloween2024 #halloweenoutfit #londonhalloween #halloweenlondon

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