Welcome to Claire & The City

I’m Claire, your guide to London’s most magical corners from afternoon teas and flower festivals to hidden gems and fashion moments. This as my love letter to London.

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Hi friends,

I’m Claire. I moved to London for a career in fashion PR. Think Bridget Jones meets Carrie Bradshaw. I’ve been in love with this city ever since.

Now I create content that celebrates London’s sparkle: seasonal guides, hidden gems, flowers in bloom, and luxe little adventures.

This is a place to explore the city with me and see London through my eyes on my blog and YouTube channel.

I partner with brands, PRs and marketers to bring London stories to life through stylish, shareable content.

Claire x

Explore London by season

SPRING

SUMMER

AUTUMN

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WINTER

An Autumn Walk Through Mayfair and Fitzrovia, London

by Claire Etchell | 29th October 2025 | Autumn, Blog, Feature | 0 Comments

Floral displays, fall fashion, and cosy corners in the heart of the city Welcome to autumn in London, a season made for golden light, cappuccinos, and exploring the prettiest streets. I’m Claire and the City, and in today’s walk we’re following a beautiful route from...

A Beautiful Autumn Walk from Belgravia to South Bank

by Claire Etchell | 29th October 2025 | Autumn, Blog, Feature | 0 Comments

From pink pumpkins to Big Ben: London’s prettiest autumn-to-winter walk There’s a special kind of London day that sits right between pumpkin spice and Christmas sparkle where the air feels crisp, the trees are golden, and cafés start bringing out their fairy lights....

A Spooky Autumn Walk Through Kensington & Holland Park

by Claire Etchell | 29th October 2025 | Autumn, Blog, Halloween | 0 Comments

A magical London stroll filled with golden leaves, royal ghosts, and hidden corners. September and October are great time months to visit London as it is peak Autumn. The weather will always be mixed but it is usually mild so you can layer up. You should see warm...

A London Autumn Walk: From Marylebone to Hampstead

by Claire Etchell | 18th October 2025 | Autumn, Blog | 0 Comments

Hello friends, it’s Claire your girly London guide and today we’re taking one of my favourite long walks in the city: from Marylebone to Hampstead. Think golden leaves, elegant streets, cosy cafes, and those perfect “London in autumn” moments that make you fall in...

Inside Bridgerton’s Castle Howard

by Claire Etchell | 18th October 2025 | Blog, Feature, Filming Locations | 0 Comments

Welcome to Castle Howard, a real-life Regency dreamscape tucked deep in the Yorkshire countryside. Today, I’m swapping city streets for stately ones and taking you behind the scenes of one of Britain’s most beautiful filming locations. If the name sounds familiar,...

Autumn in London: The Prettiest Places to See the Season 🍁

by Claire Etchell | 26th September 2025 | Autumn, Blog, London | 0 Comments

Autumn in London is one of my favourite times of year. The city feels like a film set with golden leaves falling in royal parks, flower shops swapping pastel blooms for jewel tones, and cafés dressed up with pumpkins. Every corner feels Instagrammable. This blog is my...

Harry Potter London Walking Tour 2025 ✨

by Claire Etchell | 2nd September 2025 | Blog, London | 0 Comments

A magical, Instagrammable journey through the wizarding world Hello witches, wizards, and muggles! Wands at the ready because today I’m taking you on a full Harry Potter walking tour across London. This self-guided day out will whisk you from King’s Cross and St...

London Transport Museum: Guide, Tickets & Tips | Covent Garden

by Claire Etchell | 20th August 2025 | Blog, London | 0 Comments

Visiting the London Transport Museum in Covent Garden If you’re looking for a fun, photogenic, and very London day out, the London Transport Museum in Covent Garden is the perfect stop. From red buses to retro tube carriages, it’s full of history, nostalgia, and...

A Canal Walk Through Maida Vale & Little Venice: Brunch & Boats

by Claire Etchell | 29th July 2025 | Blog, London, Spring, Summer | 0 Comments

Maida Vale and Little Venice will forever have a piece of my heart. I lived here for over five years, and while I now explore every inch of London, there’s something extra special about returning to this calm, corner of the city. This video was a joy to make because I...

A Night at the Ballet: The Royal Opera House in London

by Claire Etchell | 17th July 2025 | Blog, London | 0 Comments

There are few nights in London as dreamy as a trip to the ballet at the Royal Opera House and this one was straight out of a Carrie Bradshaw fantasy. It was giving Sex and the City but minus Alexander Petrovsky! ✨ Grab your heels (but make sure they're chunky—those...

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Winter Lights Festival Canary Wharf 2025: Free Event, Top Instagram Spots & Tips

22nd January 2025 | Blog, Christmas, London

How about an evening with bright lights in the big city? Brightening up your winter evenings this January is the Winter Lights Festival at Canary Wharf—a place where the...

Louis Vuitton x Murakami London Pop-Up – Cafe & Boutique

18th January 2025 | Blog, London

Ok lovely friends, the Louis Vuitton x Murakami London pop-up store is here to brighten up those January Blues! Located at 39 Brewer Street in Soho, this two-floor...

Valentine’s Day in London for 2025 – Instagrammable Places and Decorations

8th January 2025 | Blog, London, Valentine's Day

If you know me, you'll know I'm a Valentine's Baby! And I'm a London girl, so it is my duty to bring the best Instagrammable places and decorations for 2025. Here's a few of...