Recent Work
For a deep dive into my work world, take a look behind the scenes at my latest client campaigns. For a quick snap shot, head to my portfolio for my career history.
Business of Beauty – Interview with Charlotte Tilbury
"There's nothing low key about my life darling." This is one of the first quotes I note down from Charlotte Tilbury as she talks in conversation with Kinvara Balfour at the Apple Store on Regent...
REVIEW – Dior and I Movie – Sublime
If you are in fashion, see Dior and I. If you are thinking about going into fashion, see Dior and I. If you appreciate art, hard work and a touch of drama, see Dior and I. What is Dior and I Film...
Barter Books Alnwick – Business Masterclass
We talk A LOT these days about retail, and how the high street is declining and businesses are having to adapt to stay relevant to their customer in the increasing convenience of online shopping. So...
Alexander McQueen Savage Beauty Review
Alexander McQueen was a creative genius and joined together beauty, art, sculpture, history and culture all into one beautiful vision of fashion. His clothes were crafted, almost sculpted and he...
7 Inspiring Career Lessons from Emily Johnson Fashion Foie Gras
If you're looking for your next career step in fashion or are just starting out on your journey, then you can certainly take some well seasoned advice from the self confessed 'grandmother of...
Interview Vogue’s Lauren Milligan
You need a cool head to work in digital, but you need nerves of steel if you're heading up the world's leading fashion website. Lauren Milligan is in the driving seat of Vogue Online as their News...
Spring Clean Your Wardrobe – Update Your Brand Image
I recently had a spring clean of my wardrobe. Not the wussy kind I normally have where I get everything out, imagine some emotional attachment/marvel that it is not completely knackered/think of the...
Interview – 10 Lessons from GQ’s Dylan Jones
I wasn't sure what to expect of Dylan Jones. But to be blunt (as he can be) it was a joy, especially if you enjoy a little dry humour as I do. I wrote about GQ not long ago after the GQ Awards were...
Interview with Disneyrollergirl Navaz Batliwalla
I, like many people I suspect, first knew of Navaz Batliwalla through her fashion blog Disneyrollergirl. Her achingly cool blog is something of a juxtaposition – a name which could suggest you might...
Love Makes The (Marketing) World Go Round
Cashing in on love seems cynical no? Taking advantage and marketing love, the purist of emotions which (in theory) shouldn't be commercialised. But alas as the marketing cycle goes on, the second...
Fake It Till You Make It – How Important Is Image?
Image is a complicated thing. On the one hand – it is revered higher than anything else. But sometimes we loathe our addiction to it. Why does it matter what someone is wearing if they’re doing a...
NAKED REVIEW – 5 Life Lessons from The Theory of Everything
The Stephen Hawking biopic The Theory of Everything has been tipped for Oscar glory. And why not? It's a captivating journey through the life of Stephen Hawking which has thus far been challenging,...
NAKED TRUTH – Future Job Interviews in 2025
In the future what do you think job interviews will look like? Will we be scoring job interviews based on our brand image? Our outfits? Or even our social media profile? Will you even have...
Why Zoella’s Girl Online Backlash Shows Our Own Naivety
I love reading Popbitch. The weekly fix of celeb related gossip is enough to keep me sane. Last week it contained a little snippet about Vlogging sensation Zoella. The rising star had climbed...
FEATURE – Reality TV – I’ve Got the X Factor Get Me Out Of Here
Ok so every year The Great British Bake Off, The Apprentice, X Factor, Strictly Come Dancing and I'm A Celebrity Get Me Out Of Here get set for their next series. The reality franchise is now big...
10 signs you work in Social Media & are a Superhero
If you work in social media, you’ll know what I’m talking about. Especially if you’ve been using social media for a little while and have a nagging feeling you’ve taken the wrong turn but aren't...
Review – 10 Business Tips from Mary Katrantzou
Mary Katrantzou is fashion dynamite, the Greek born designer has taken the world by storm with her daring prints and sculpting feminine forms. I was lucky enough to join the audience at The...
News Flash – Social Media The New Fashion Trend
Social media is fast becoming THE biggest new trend in fashion for AW14. It started with journalists and bloggers sharing their FROW catwalk experiences from their mobiles at Fashion Week and...
Rise of The Blogging Celebrity
Well it's all a load of goop isn't it? All these celebrities setting up blogs called Goop (Gwyneth Paltrow), Preserve (Blake Lively), Jam (No one yet, but they will, you just watch!) or whatever...
Why the Ice Bucket Challenge is Marketing Genius
Want to see all the celebrities who have poured a bucket of ice cold water over their heads? Hell yeah! Want to see super, super A-listers doing it and then nominating even bigger stars to do it?...
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