by Claire Etchell | 7th March 2024 | Blog, Feature
In the realm of content creation, the question often arises: do you need all the shiny equipment to produce quality work, or can you get by with what you have at hand? We’ve delved into the world of DIY photography and video, as well as the benefits of...
by Claire Etchell | 28th February 2024 | Blog, London
Hi I’m Claire and my specialist subject is FLOWERS. From blossom to magnolia, from rose gardens to floral filled cafes, I’ve got all the best places in London. London’s got some seriously Insta-worthy spots when it comes to blooms. Whether you’re a flower...
by Claire Etchell | 28th February 2024 | Blog, Feature, Seasonal
Spring is just around the corner and so I have been thinking about creative content for spring. Whether that is fashion, interiors or lifestyle, spring is full of blooming flowers, brighter colours and tasty snacks. Easter is a time for renewal, so what better way to...
by Claire Etchell | 9th January 2024 | Blog, Feature, Seasonal, Valentine's Day
For Valentine’s Day this year I wanted to transform my rainbow bookcase into a heart shaped one. Lovely! I love working with the calendar and creating seasonal content so Valentine’s Day is no exception. It is the perfect time to get creative with content,...
by Claire Etchell | 4th January 2024 | Blog, London
Hello lovers! It is 2024 and time to gather together all of London’s most romantic displays for your photos and videos. Here are the most Instagrammable Valentine’s Displays from 2023 so you know what to expect. Valentine’s Day is a much needed burst...
by Claire Etchell | 9th December 2023 | Blog, Christmas, Feature
My favourite Christmas films are about being really watchable, half a good storyline, cute cast, funny and re-watchable. Cos let’s face it, we’ll watch them all again next year! Although we all love the feel-good element of them, they are a solid money spinner! For...
by Claire Etchell | 7th December 2023 | Blog
You might be deep into planning next year, or you might just have a quiet moment to let the dates for 2024 sink in.This Free Calendar and Awareness Dates for 2024 will mean you can shortcut your planning and get your marketing sorted quickly. As always, double check...
by Claire Etchell | 19th November 2023 | Blog, Christmas, Feature, London
It’s timeee! Mariah Carey is completely defrosted and belting out All I Want For Christmas – hurrah! London is one of my favourite places on earth for Christmas decorations. We have OTT displays, twinkling street lights, modern flashy trees, traditional...
by Claire Etchell | 1st November 2023 | Blog, Christmas, Feature
My Christmas tips for social media. Christmas is the golden quarter so shoppers are looking for gifts ideas, festive fashion tips and lifestyle inspiration. Christmas is just around the corner, and for marketers and social media enthusiasts, it’s the most...
by Claire Etchell | 25th October 2023 | Blog, Feature, Halloween, London
Whoop it is almost Halloween! Halloween in London is so special. Every year the most spectacular houses and beautiful shops are decorated with skeletons, ghosts, spiders and witches for this super spooky season. From Kensington to Chelsea houses to restaurants and...
by Claire Etchell | 22nd September 2023 | Blog, London
I’ve lived in London for over ten years and it has taken time to get to know this incredible city. There’s historic buildings, pretty palaces, beautiful neighbourhoods and iconic streets which make up this diverse city. In the age of social media, capturing...
by Claire Etchell | 19th September 2023 | Blog, Feature
I have always loved the idea of an aesthetically pleasing, Instagrammable rainbow bookshelf, but I was always overwhelmed by the idea of it. I was worried it would take too long, not look good enough, not have enough books, so I was TOO scared to try it. However, I...
by Claire Etchell | 16th August 2023 | Blog, Feature
Today I’m diving into the art of writing a captivating press release. Whether you’re a small business owner, starting out as a PR professional I’ve got you covered. I have been writing press releases for almost 20 years and back in the day we used to fax them OR...
by Claire Etchell | 12th July 2023 | Blog, Feature, London
If I’d have realised how easy it was to get to Mayfield Lavender Fields, I probably would have moved in! It’s an easy journey from London with parking on site, costs £5 entry and has a red phone box in the middle of beautiful lavender! Welcome to heaven, honestly the...
by Claire Etchell | 9th July 2023 | Blog, Feature
Pink IS so hot right now thanks to Margot Robbie and the new Barbie movie. In classic Barbie fashion, she has a full wardrobe full of high octane looks with pastel pink, hot pink and shall we say, Barbie pink leading the way. I’ve always been a fan of pink in fashion....
by Claire Etchell | 18th June 2023 | Blog
I am ready to admit that I am a Valentino-a-holic – you can see this from my About Me page where it is ALL about Valentino shoes!. Ever since I saw the classic and very beautiful heeled caged pumps in black with those iconic flashy studs, I knew I had to have...
by Claire Etchell | 12th June 2023 | Blog, Feature, London
Hello and welcome to the most Instagrammable cafes and restaurants in London. I’ve included Insta hot spots from all-pink favourites to more hidden gems for a luxury look. I’ve travelled from Notting Hill to Richmond to find the best London has to offer...
by Claire Etchell | 30th May 2023 | Blog, London
I blame Sex and The City for my tulle skirt obsession – I would like a whole wardrobe of them! A grown up tutu looked so iconic on Carrie Bradshaw in those opening credits of the very fabulous TV series. And even in the follow up movies and the ‘And Just...
by Claire Etchell | 22nd May 2023 | Blog, Feature, London
Chelsea in Bloom is spectacular every year and I love rounding up the best displays for Instagram. There’s beautiful and fragrant real blooms as well as realistic fake flowers which make spectacular displays. This year, for Chelsea in Bloom 2023, the theme is...
by Claire Etchell | 7th February 2023 | Blog, Feature, London, Valentine's Day
Valentine’s Day in London is always a heart shaped, flower filled affair with red roses and pink petals across the capital. I love (like LOVE) when shops, florists, cafes and restaurants in London go the extra mile to make their windows extra instagrammable. Here’s a...
