by Claire Etchell | 1st October 2015 | Blog, Feature
Why oh WHY would you do a marathon? That’s what you must be thinking. This is what I was thinking at mile 21 in the dark streets of London. What is Shine Night Walk For? Walking a marathon has never been a lifelong dream or something I have ever strived for. But...
by Claire Etchell | 28th September 2015 | Blog, Interview
As preconceptions go, Alexandra Shulman has a lot to live up to, after all she is the editor of Vogue, the most formidable and revered of fashion magazines – even Carrie Bradshaw struggled to be ‘Vogue’. Alexandra Shulman is being interviewed for Apple’s In...
by Claire Etchell | 10th September 2015 | Blog, Interview
On Tuesday this week the fash pack (including Liz Hurley in an incredible Amanda Wakeley black dress) descended on the V&A to see legendary shoe maker Patrick Cox being interviewed by Kinvara Balfour. You know how much I love Kinvara from my interview (click here)...
by Claire Etchell | 19th July 2015 | Blog, Interview
Rachel Hardy was born to be in PR; she’s super hardworking, passionate, supreme networker and she has (quite importantly) got the type of honesty and integrity that has made her respected by her colleagues, peers, celebrities and journalists alike. She is THE Head of...
by Claire Etchell | 27th May 2015 | Blog, Feature, Paris
Now, I’m not about to give you a history lesson, but I am about to share a very beautiful place. Château de Versailles is somewhere I’ve heard of – history books, guide books and the occasional magazine – but no one has quite managed to shake me and say, ‘God, the...
by Claire Etchell | 6th April 2015 | Blog, Feature, Interview
“There’s nothing low key about my life darling.” This is one of the first quotes I note down from Charlotte Tilbury as she talks in conversation with Kinvara Balfour at the Apple Store on Regent Street. It seems to combine the makeup artist turned...
by Claire Etchell | 31st March 2015 | Blog, Feature
If you are in fashion, see Dior and I. If you are thinking about going into fashion, see Dior and I. If you appreciate art, hard work and a touch of drama, see Dior and I. What is Dior and I Film About? This is a no holds barred, access all areas documentary focusing...
by Claire Etchell | 15th March 2015 | Blog, Feature
We talk A LOT these days about retail, and how the high street is declining and businesses are having to adapt to stay relevant to their customer in the increasing convenience of online shopping. So it is somewhat heartening to find a business which is thriving in an...
by Claire Etchell | 12th March 2015 | Blog, London
Alexander McQueen was a creative genius and joined together beauty, art, sculpture, history and culture all into one beautiful vision of fashion. His clothes were crafted, almost sculpted and he could see beauty in the ordinary or as he said himself, “I think...
by Claire Etchell | 8th March 2015 | Blog, Interview
If you’re looking for your next career step in fashion or are just starting out on your journey, then you can certainly take some well seasoned advice from the self confessed ‘grandmother of blogging’ Emily Johnston Fashion Foie Gras (she started...
by Claire Etchell | 14th January 2015 | Blog, Feature, Valentine's Day
Cashing in on love seems cynical no? Taking advantage and marketing love, the purist of emotions which (in theory) shouldn’t be commercialised. But alas as the marketing cycle goes on, the second the Christmas cards have been heaved off the shelves, up shoot...
by Claire Etchell | 23rd November 2014 | Blog, Feature
Ok so every year The Great British Bake Off, The Apprentice, X Factor, Strictly Come Dancing and I’m A Celebrity Get Me Out Of Here get set for their next series. The reality franchise is now big business, from humble low budget beginnings of Big Brother and Pop...
by Claire Etchell | 10th August 2014 | Blog
Ok, so you’re hoping to land here and copy and paste a CV right? Sadly, it is not as easy as that, but thankfully there is plenty of advice out there on how to write a CV. So here are my top tips to help you when writing your Curriculum Vitae for job in PR...
by Claire Etchell | 20th June 2014 | Blog, Feature
How to get a job in PR? This is the million dollar question, but first of all, do you want to be in PR? If you have grand illusions that you will be: Characters Who Work in PR on TV and Film Eddie from Ab Fab ‘Everybody’s there, everybody! Big names you...
by Claire Etchell | 26th May 2014 | Blog, Feature
Andy Warhol famously said; ‘In the future, everyone will be world-famous for 15 minutes.’ Looking at where our society is heading, it may end up that it is really true, from the explosion of reality TV to the growth of social media, fame and notoriety are closer than...
by Claire Etchell | 1st April 2014 | Blog, Feature
I first wrote this blog when I launched the blog on 1 April 2014 when I was called NakedPRGirl. Why did I Start A Blog? NakedPRGirl is all about being naked. Not in the traditional sense, so apologies if you clicked on this page expecting to find a buxom blonde with...